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sales and marketing alignment

5 things marketing can do now to improve sales alignment

July 7, 2017May 20, 2020 Michael Seymour

Sales and marketing alignment is a hot topic these days. If you scan the web, you will see tons of articles, and actions suggested to improve sales and marketing alignment. Many […]

 MarTech, Product Marketing, Sales Enablement  alignment, marketing, marketing sales alignment  Leave a comment
Savo Group Acquiring KnowledgeTree

Savo Group Acquiring KnowledgeTree is the First Needed Step in Industry Consolidation

June 29, 2017July 10, 2017 Michael Seymour

A few weeks ago, I saw the announcement of Savo Group acquiring KnowledgeTree. I reached out to Amanda Wynne, Senior Director, Marketing at Savo Group, to discuss further. Industry Consolidation […]

 Sales Enablement  KnowledgeTree, sales enablement tooling, Sales eneablement, Savo Group  1 Comment
Daniel Rodriguez

Seismic Addressing the Full Sales Enablement Stack, a Conversation with Daniel Rodriguez

June 6, 2017July 10, 2017 Michael Seymour

Over the last few weeks, I have noticed that Seismic had made quite a few announcements regarding partnerships and products. This piqued my interest as to what was happening. So […]

 Sales Enablement  sales asset management, sales enablement, seismic  2 Comments
Mistakes Sales Managers Make and How to Fix Them

3 Mistakes Sales Managers Make and How to Fix Them

May 17, 2017July 10, 2017 Michael Seymour

What are the mistakes sales managers make? Well, chances are your sales managers are making three strategic errors in managing their sales teams, and it’s impacting your results. Frontline sales […]

 MarTech, Sales Enablement  Leave a comment
Exciting b2b sales presemtations

Powerpoint sucks, what awesome thing should replace it?

May 3, 2017July 10, 2017 Michael Seymour

We all know that you want exciting B2B sales presentations. Presentations that engage the audience, provide interactions and make you look like a superstar. Ultimately helping your sales teams win […]

 Sales Enablement  interactive presentations, powerpoint, sales enablement, sales enablement tooling  2 Comments
adopt sales enablement tooling

How do you convince reps to adopt a sales enablement tool?

April 27, 2017July 10, 2017 Michael Seymour

I am always thinking about sales enablement and in the last week, I had an interesting conversation on how to convince a rep to adopt sales enablement tooling. As I […]

 Sales Enablement  martech, sales enablement, sales enablement tooling, sales training  Leave a comment

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